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Kit. is built for independent business owners.

We do our best work with founders generating between ~$200k and ~$800k in annual revenue.

 

Whether you’re approaching your first quarter-million or scaling toward your first million, if you hold the rudder and answer to your vision rather than a board of directors, you’re our client.

 

We partner with those who:

  • Prioritize the integrity of the work over the noise of the market.

  • Value structural substance more than external validation.

  • Focus on the long-term health of the system rather than temporary trends.

  • Honor the craft and the process as much as the final output.

 

We prioritize mechanics as the vehicle for magic.

 

You’ve built something real - now you’re ready to replace the hustle with the infrastructure and creative assets required to endure and engage.

01

Technical Software & Digital Instruments

Niche B2B Platforms | Micro-SaaS | Audio Plugins

 

The Fit: You’ve solved a difficult technical problem and the product is profitable. But visually, it still looks like a default template or a side project. You aren't looking for "slick" corporate. You want your product to look and feel engaging and differentiated.

 

The Solution: NON-STANDARD CREATIVE DIRECTION

 

We don’t do templates or "tech-blue" corporate design. We treat your software like an artifact. We translate your technical rigor into a visual world that users can actually inhabit.

 

Deliverables/Output:

  • Creative Direction: Defining a visual "world" for your product that signals authority and character.

  • Asset Creation: Custom icons, technical textures, and generative and/or analog graphics.

  • Web Design & UX: Building or refreshing a home for your product that feels like an established institution.

  • Physical Artifacts: Designing digital extras - zines, print materials or hand-bound manuals.

02

Precision Manufacturing & Shops

​Boutique Knives | Machined EDC | Custom Fabrication

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The Fit: You deal in tolerances and metal, but the objects you ship exist in a vacuum. You want your work to feel like part of a larger story, something archival, strange, or permanent. You are ready for a visual identity that turns every shipment into a discovery.

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The Solution: NON-STANDARD CREATIVE DIRECTION

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We treat your shop like a private archive. We use public domain imagery, generative engineering, and analog collage to build lore around your products. We translate the rigor of your work into a visual world that feels found rather than manufactured.

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Deliverables/Output:

  • Creative Direction & Archival Sourcing: Utilizing public domain imagery and historical artifacts to build a distinct visual lore for your brand.

  • Asset Creation: Designing artifacts such as postcards with technical overlays, catalogs, or zines that provide a soul for the shipment using mixed-media and generative tools.

  • Mixed-Media Content: Creating differentiated videos or visuals using public domain footage to signal your brand’s character.

  • Operational Infrastructure: Automating Google reviews and customer support ticket systems. We improve your sales, service, and customer workflows by linking your site to new systems that handle growth. This ensures your backend moves as precisely as your shop floor without adding hustle.

03

Niche Consumables & Specialty Goods

Niche Fragrance | N/A Spirits | Specialty Food | 

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The Fit: Selling sensory products digitally requires more than photography. You need a visual world that triggers sense memory and validates your chemistry before the first encounter. You want your brand to feel visceral and high-character, whether that involves grainy analog collage or illustrated minimalism.

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The Solution: NON-STANDARD CREATIVE DIRECTION & PRODUCTION SYSTEMS

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We translate your formulas and origins into visual assets that evoke texture and history. We simultaneously build the logistical infrastructure to support a physical product line, automating the routing and production workflows required to scale.

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Deliverables/Output:

  • Creative Direction & Archival Sourcing: Developing the lore of your brand through analog collage, archival imagery, and grainy textures that signal character and depth.

  • Asset Creation: Designing the tactile elements of your brand, including custom labels, ingredient logs, and generative or analog graphics.

  • Operations & Logistics: Automating production, partner, and shipping ops. We set up email routing and support systems (like Kustomer) to manage growth and link your site to updated workflows. This ensures your backend moves as precisely as your lab without adding extra people or work. 

04

Jungian Analysts | Somatic Practitioners | Trauma Specialists 

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The Fit: You deal in the subconscious, the somatic, or the complex systems of human performance. Your current digital presence looks sterile and clinical—filled with charts or data visualizations that fail to convey the depth, intensity, and strangeness of the work itself. You want your brand to feel profound and high-gravity without losing the authority of your research and data.

 

The Solution: ABSTRACT ARCHITECTURE

 

We use abstraction and textured visualization to signal the integrity of your practice. We move away from clinical defaults to create a visual world that feels evocative and rigorous. Simultaneously, we install the practice management automation required to handle your client load without compromising the quality of your focus.

 

Deliverables/Output:

  • Creative Direction: Developing abstract visual languages that signal psychological depth and professional authority.

  • Asset Creation: Designing custom visualizations, client onboarding packets, and practice materials using analog textures and generative art.

  • Operational Infrastructure: Automating practice management and client onboarding workflows. We improve your internal systems and link your site to new ways of working that handle growth. This ensures your office moves as precisely as your research without adding hustle.

05

Analog Culture & Independent Publishing

Record Labels | Sci-Fi & Mystery Authors | Cultural Historians | Experimental Art Houses

 

The Fit: You are building a world, not just a product. The logistics of production, royalties, and distribution are eating your margins. You need a partner who can translate your ideas into physical artifacts and operationalize the business of culture.

 

The Solution: FORMAT TRANSLATION

 

We translate your digital ideas into physical artifacts. We build a visual language that feels archival and storied while implementing the rigorous systems needed to manage distribution and production at scale. We bridge the gap between the creative spark and the physical shipment.

 

Deliverables/Output:

  • Creative Direction: Establishing a visual lore for your label or publication using archival imagery, analog collage, and mixed media creation workflows. 

  • Asset Creation: Designing physical artifacts such as visual zines, cassette, vinyl, or book packaging/covers, and managing the physical production for limited runs.

  • Operational Infrastructure: Operationalizing the business of culture. We set up routing systems for orders and inquiries to manage growth and automate distribution workflows. This ensures your cultural output moves precisely without adding hustle.

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